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50% Rule

A rule of thumb estimating that operating expenses will consume about 50% of gross rental income.

Definition

The 50% Rule estimates that approximately half of a property's gross rental income will go toward operating expenses (not including the mortgage payment). On a property collecting $2,000 per month in rent, this rule estimates $1,000 in operating expenses, leaving $1,000 to cover debt service and profit. This is a rough planning tool, not a precise calculation — actual expense ratios vary from 35% to 60% depending on property age, condition, and whether the landlord self-manages. The rule is useful for quick back-of-napkin analysis before running detailed numbers.

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